Название: Adobe InDesign: Creative Class for Beginners
Автор: Stephanie Torta, Lauren Saalmuller
Издательство: Mercury Learning and Information
Год: 2024
Страниц: 696
Язык: английский
Формат: EPUB (True/Retail)
Размер: 57.4 MB

This book explores the world of digital design, tailored for beginners eager to master Adobe InDesign, as well as a valuable resource for experienced users looking to refine their skills. It demystifies the complexities of Adobe InDesign, defining the essential tools and skills through a series of engaging projects and hands-on tutorials. From navigating the interface workspace to customizing it to fit your project, this book lays a solid foundation. Learn the basics of the Adobe InDesign interface, including how to open and create new documents, understand the workspace, and tailor the program to your preferences. Gain practical experience with a variety of projects, such as web/hero banners, social media advertisements, presentation backgrounds, logos, flyers, posters, postcards, book or magazine covers, newsletters, and booklets. Each project builds upon the previous, ensuring a comprehensive understanding of the capabilities of InDesign. The book includes a complete, “Save the Sharks” marketing campaign to apply your skills in a real-world context, with the option to customize content for your own campaigns. Whether you're starting your design career or looking to expand your skill set, this book provides the tools needed to create professional-quality designs with confidence. Explore the rich features of Adobe InDesign and unleash your creative potential!

Adobe InDesign can be a complex and intimidating program for first-time users. The projects in this book break down both the basic tools and required skills into small, individual steps. The book begins by covering the interface workspace and customization available within the interface. Next, the book provides tutorials that help readers gain hands-on experience with projects. Each project builds upon the previous project to develop a strong foundation of skills.

To reinforce each project and bring in real-world experience, readers will follow a practice “Save the Sharks” marketing campaign and design projects commonly used within the industry. You can swap out the content of the project files to build your own campaign or use the existing information. The screenshots throughout the book were taken with the version of Adobe InDesign for the Windows operating system and were current at the time of publication. There will be slight differences in the appearance of the program for some readers (primarily in the menus, item location, and key commands, and between the Mac and Windows InDesign versions). However, the basic tools and functions are the same across operating systems. This book includes a list of common default key commands for both the Mac and Windows operating systems.

Features:

Uses step-by-step tutorials and numerous figures that build a strong foundation in Adobe InDesign
Gain practical experience with a variety of projects, such as web/hero banners, social media advertisements, presentation backgrounds, logos, flyers, posters, postcards, book or magazine covers, newsletters, and booklets
Includes downloadable companion files with video tutorials, project files, and figures to reinforce learning
Features tips, notes, and call-outs throughout the book, offering additional insights and updates on the latest in Adobe InDesign technology
Culminates with a "Save the Sharks" marketing campaign to apply your skills in a real-world context, with the option to customize content for your own campaigns

Contents: