Название: Strategic Management: Creating Competitive Advantages, 1th Edition
Автор: Gregory Dess, Gerry McNamara, Alan Eisner
Издательство: McGraw-Hill
ISBN: 1266198261
Год: 2023
Формат: EPUB
Страниц: 512
Размер: 24,2 МБ
Язык: Английский

Strategic Management: Creating Competitive Advantages, Eleventh edition, written by authors Dess, McNamara, Eisner, and Sauerwald continues its tradition of being readable, relevant, and rigorous. Its engaging writing style minimizes jargon to maximize readability. It provides examples from management practice and societal themes including environmental sustainability, ethics, globalization, entrepreneurship, and data analytics to make the content relevant.